Custom Website Design: Why Having a Website Is Important to Your Business

Did you know that as many as 75% of small businesses in the UK still don’t have a website? Is yours one of them?

Maybe you don’t think it’s necessary. Maybe you think it’s too complicated or labour-intensive. Or maybe you want to create a business site but you haven’t found the right website design company yet.

In this post, we’ll address each of these concerns and much more. Keep reading to learn just how easy and affordable custom website design can be.

Why Do You Need a Website Anyway?

If you’re running a successful business without a website, you’re doing well. But did you know that having an online presence can take your business to the next level?

One survey found that businesses with a fully digital presence (website, customer chat functions, etc.) can expect their revenue to increase by £35,000 a month. Think about what that kind of extra income would mean for your company.

If you still need convincing, here’s another stat to consider. 90% of consumers have used the internet to find a local business in the past year. How will they find your business if you don’t have a presence online?

What’s Involved in Custom Website Design?

The benefits of a business website are clear, but how difficult is it to make one? Here are three things you’ll need to get started.

1. Website Hosting

Much like renting physical real estate, you need to rent space in the virtual world. You accomplish this through a web hosting service. Basically, it’s where your website “lives” online.

You’ll start by choosing your site’s domain name (for example, www.flowersbybeth.com or www.bestfishandchips.co.uk). Then you’ll choose a platform and pay a small monthly or annual fee to “host” your website.

2. Website Security

If you’ll be taking credit card payments or selling products through your website, your customers will want to know that their information is secure. The best way to do this is with an SSL certificate. It’s a visible label that assures visitors that your site is safe.

You’ll also want to consider how to protect your new website from hackers or malware. A basic website security package will provide the protection and peace of mind you need.

3. Website Design Templates

With the groundwork laid, the only thing left to do is build your website.

Don’t stress if you know nothing about coding or analytics. The best website design templates make building your site a breeze. Simply choose the layout you like, fill it with beautiful images and videos, and write the copy describing your company.

You can choose a basic single-page design or add as many extra pages (about, contact, products, services, etc.) as you like. If you need help during any part of the design process, a friendly support team is just a phone call away.

Where to Find the Best Website Design Services

If you’ve always been intimidated by the thought of custom website design, hopefully we’ve laid your fears to rest. As we discussed above, building an attractive, functional website is easier than you think.

Most importantly, it will keep you competitive as we move into an increasingly digital world.

Are you ready to build and launch a beautiful business website in under an hour? Click here to view your options or call our support team on 01274 530139 to learn more.

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